Dunking Fiesta
Consistent dunk performance.
The biscuit yields without collapsing or turning soggy
The coating melts into a creamy texture as it dunks
Oils and fats greatly influence these qualities
Oils and fats define how a coated biscuit behaves when dunked. We tested our cocoa butter alternatives in coated sandwich biscuits and coated maria biscuits - with one clear result: every coating held. No excess softening, no disintegration, crunch intact after five seconds.
The chocolate coating also acts as a barrier, keeping water out so the biscuit stays firm and less soggy.
Source: AAK Dunking Fiesta Baked goods Global study 2024
n=2807 Dunkers consumers
Oils and fats shape the perfect dunking biscuit
COATED BISCUITS
Coated biscuits are great for dunking!
Products combining chocolate and biscuits are winning at the moment, and they are a favorite for dunking as well!
of bakery consumers globally buy chocolate coated biscuits
61%
of habitual dunkers choose chocolate coated biscuits
45%
A dunkable coated biscuit holds its shape and bite - no sogginess, no breaking apart, no losing pieces in the drink.
The coating has to melt at just the right pace: soft enough to enjoy, without dripping or turning to mess, and never so slow that it stays stiff and hard to bite through.
And once dunked, a great coating still delivers full flavor - with no fatty residue left behind on the drink.
What makes a coated biscuit perfect for dunking?
64%
of adults globally regularly dunk biscuits/cookies in their drinks
50%
of Adults like to dunk with hot drinks; 14% with cold drinks
DUNKING RITUAL
The dunking ritual is most common among Millennials and Gen X families with children
21% of Gen Z also dunk, often inheriting the habit from their parents
Source: AAK Dunking Fiesta global study, 2024 n=6592 consumers of Sweet biscuits/cookies
From a quick coffee break to a slow afternoon ritual, dunking has become second nature for consumers everywhere - most often paired with a hot drink. It's a habit passed down through generations: most common among Millennial and Gen X families with children, and now catching on with Gen Z too, who often inherit the ritual from their parents.
The real question: can your coating keep up?
People all over the world love dunking!
Tailor the dunk through fat systems
The right fat system helps you tailor how your coated biscuit performs in the cup - from holding together to softening just the way you want, so you can create the dunking experience that matches your consumers’ preferences. We dunked coated biscuits in a hot drink and looked at what happens in the seconds that matter.
www.aak.com
In the rapidly changing environment of chocolate and confectionery and bakery, we collaborate with our customers to create superior experiences, promote health, enhance performance, and build a sustainable future for both people and the planet. Our innovative plant-based oils and fat solutions help our customers stay ahead of shifting consumer demands.
This is how we make better confectionery and bakery happen
Contact us
Co-develop with us
Contact our AAK experts and let's build your Dunking Fiesta!
Alberto Rosado
Global Customer Innovation Manager Bakery
alberto.rosado@aak.com
Simone Correa de Oliveira
Customer Innovation Team Leader, BR&UR
simone.oliveira@aak.com
Emilie Würtz Adamsen
Junior Global Marketing Manager, Bakery
emilie.adamsen@aak.com
Anne Brødsgaard
Global Portfolio Manager CCF & Bakery
anne.brodsgaard@aak.com
No tempering, faster line speeds
Effortless processing
Richer, premium chocolate taste
Premium Dunking Experience
Tailor taste from rich and deep to lighter and sweeter.
delivers on flavor
No excess softening, no disintegration
resists water absorption
Crunch intact after five seconds in a hot drink.
stays crisp after dunking
The coating is half the dunk
The other half is the biscuit itself: its structure, its bite, how it gives way. That's shaped by the fat you bake with - and we work on both sides of the equation.
Two routes, depending on what you're optimizing for
Source: AAK Dunking Fiesta global study, 2024 n=6592 consumers of Sweet biscuits/cookies
n=2807 Dunkers consumers